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CRM Systems

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Good CRM (Customer Relationship Management) means knowing your customers inside out and tailoring your service to them. It’s all very well training your sales team to get customers on board, but keeping them happy and developing your relationships with them is where you’ll make your money. A CRM system based on sophisticated software is an invaluable tool for keeping track of your customers, and managing their accounts and their experience of your company.

CRM software collects data about your customers, tracking their preferences, decisions and responses at every stage of the buying cycle. The database that the CRM system builds up can then be used keep you up to date with what customers like and dislike about your service, and inform your future marketing and sales strategies. Studies have shown that a tailored CRM system can increase your sales by 40-50 percent.

The right CRM software will also ease communication, enabling contact with customers across a range of communication channels (phone, email, fax, web, sms, post and in person), and the integration of call centres for multi-channel communications. This is especially useful for companies with many lines of business entailing an overlap of services, to make customers feel they are dealing with a single, unified organisation that recognises them from previous transactions

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  • CCR Data Ltd
    CCR Data Ltd is a Royal Mail accredited Data Bureau, Mailing House, Printers and Book Binders providing bespoke, flexible and cost effective data and mailing solutions. We work across a wide range of business sectors but have extensive expe…
    WILTSHIRE
  • Website Success
    Using our advanced internet systems and online marketing knowledge, will mean that your business will get more customers, be able to sell them more, sell to them more often and keep them as customers longer, with minimal expense or resource…
    WEST SUSSEX
  • Capital Consultation Ltd
    Providing Hosting space and servers for all your company needs. From designing a new website to hosting a current one. Providing shared, virtual or dedicated server solutions hosted professionally in a data centre. We are a Microsoft partne…
    GLASGOW
  • Click Innovation Ltd.
    "Business in a Box" software Click HQ Business Management Software provides a fully Integrated software solution to help run your business. The software is hosted by us in a resilient datacentre and is sold as a service. We set up, brand a…
    GLOUCESTERSHIRE

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Alliance and Leicester

" As someone who was 'volunteered' to arrange a party for around 200 people with a 'different theme' I had no idea where to start. The person from Approved Index was incredibly helpful and put me in touch with a range of companies who came back to me very quickly. I would definitely use Approved Index again. "

OASSIS Applications Analyst, Alliance and Leicester

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