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The iD factor
Summary:
Survey Programming & DP:
Survey Scripting and hosting
Complex programming including latest techniques for media evaluation (3d pack rotation etc), conjoint analysis and online focus groups
Data management, processing and tabulation
Statistical analysis
Panel services
UK owned and managed:
Consumer: Home of Research
Specialist: Home of Sport, Home of Food & Drink, etc
IT Specialist: Tech Tank
Older Generation: Funky Fogey
Global Network
70+ countries covered by global partner network
Quality Services:
Questionnaire review and authoring
Recommendations on data analysis including normative data held on in-house panels
Soft launch facility
