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Questions to ask a Web Design Agency - Part 2

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Once the web designer has a clear idea of what it is you hope to achieve with the web site, you are in a position to ask the following key questions:

  • How much experience do you have with my industry? Are you familiar with the sorts of services that are required on the site and the expectations of those who will be using it?
  • What is your design sense? Are you confident that what you do will make an impact? How can you be sure of the impact it will make? What ingredients make a successful web page for you?
  • It is also useful to ask any prospective web designer to step into your shoes to assess the extent they share your vision. If it was their site, how would they arrange it to ensure the maximum impact and most effective communication of your key ideas? And how would they insure the highest standards of customer service?

In the answers to these questions, another critical element arises: the extent to which the prospective web designer communicates in a language that makes the often complex jargon used in technology comprehensible and transparent? Is the web designer talking in a language you understand? Do you follow what they are saying? How quickly are you able to grasp their meaning? In a field where you are employing a website designer to create something for you, it is important that you understand what they are doing.

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