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Mustard New Media

Web Developers
Established since 1999, Mustard New Media is one of the fore-runners in Digital Marketing. We specialise in all things digital, including online brand development, website design and build, the development of sophisticated back end CRM and stock systems, PPC, SEO, Affiliate Marketing, E-marketing and Viral Marketing. Our client list ranges from blue chips like Mills and Boon, David Coulthard, AeroBed and A G Dore, to smaller SMEs and start ups, including our own online furniture company Our clients work across most product sectors including retail, travel, finance, publishing, FMCG and the environment.
Mustard Technologies Ltd
Elm Works
7, Elm Works Glendale Gardens


Philippa Rayner, Business Manager. ITC

“These concepts are fantastic – it’s so great to see that some thought has gone into all of this.

Tim Cooper, Marketing Director, Mills and Boon

We are going to have a record month in web sales. This is thanks to the launch of the new site! I would like to say a big thank you to you all for all your hard work and effort on the site - you are a great team.

Case Studies

Redesign and relaunch of Mills and Boon UK website

Mustard redeisgned and relaunched the new Mills and Boon site. In addition to a standard ecommerce site this included the integration of ebooks across their entire product range, online community for members and management of customer accounts and subscriptions online. Revenue has increased by 30%.

New Mills and Boon website

Launch of new eco brand Free Green Market

Mustard designed the brand, website and weekly newsletter for Free Green Market. The site included a web 2 community area, and back end CRM system allowing the client full financial and marketing control. Since going live this site has been endorsed by celebrities including Alan Titchmarsh.

Launch of Free Green Market

Launch of AeroBed UK and Pan European sites

Mustard developed the ecommerce websites for AeroBed UK, France and Germany, including full stock system and CMS system. We continue to work with AeroBed as they launch more pan-Europen sites.

AeroBed UK and International launch